Video Helps SEO
If you have been searching for ways to generate more revenue for the business along with bringing more credibility to it, then SEO online video marketing definitely has to be part of your marketing plan. It is simply a great way to promote your business and gain the trust of your customers and prospective customers.
In the past couple of years Google has given more relevance to YouTube videos inside their search engine rankings. A basic browse Google will result in a few listings including YouTube videos in the top results. Since this trend continues this is the time that you should make the most of it by creating videos for your business that connect with the products and services that you offer.
There are several ways that you can begin carrying this out and I’ve outlined some of the varieties of videos that are most frequently used with SEO online video marketing.
Option #1: Explainer Videos
This kind of video focuses primarily on explaining a service or product. It is also as a tutorial. These sorts of videos when done correct may go viral based on the informational content. People search YouTube every single day for tutorials, and when your video has great content it can lead to more views and definately will give your company more exposure.
Option #2: Promotional Videos
If you are going to produce a promotional video you’ll need to ensure that anything that is mentioned is indeed factual. Many videos are flagged daily that are thought to be misleading and commercially deceptive, so you’ll want to ensure that your video is done in a way that while being promotional still builds trust and credibility.
Option #3: Slideshow Videos
They are the varieties of videos that you should avoid as a result of top level of flagging that takes place using these video types. A slideshow video usually is accompanied by music in the background its entire focus is highlighting text with related pictures. These videos were quite popular initially, but recently triggered a very high level of flagging because of the poor quality content.
Since you now understand the three varieties of videos which can be usually found in video marketing, you may now go ahead and start the entire process of determining your niche. That’s the initial step you need to take when undertaking a search engine optimization strategy.
Upon choosing your niche and determining your target keywords, then you’ll desire to complete all of the standard techniques that you employ in traditional search engine optimisation. What this means is that you need to give attention to having keywords in your video title, body description, in addition to having your keyword as the video tags. YouTube even offers the option for transcription, so you’ll wish to incorporate a transcription along with your video which is optimized for your keyword too.
With your video now optimized, the very last step would be to create quality backlinks to your video in addition to having social media signals. This means to have links from other sites pointing to your videos, along with having Facebook Likes & Shares, Twitter Retweets, in addition to Google votes all directed to your video.
This really is by far the most critical thing of them all. Exactly what is the reason for doing the above when the content is not interesting? After inviting so many individuals inside your website, what might they do in the event the cmcwvc is the situation? Is your call to action strong in its own right? Are your articles or content just random information that will not concern your niche? Are you writing just in the interest of it? Or worse, do you not write at all?
People won’t read something when it was unrelated as to what they’re searching for to begin with. This would just increase your website’s bounce rates and reduce your website rankings on Google – which translates into a lowering of your traffic. Make sure that you do adequate research on anything you will write on your website, and add the references if needed. As if the information is lacking, everything could have been for nothing.
By using these simple SEO online video marketing strategies, you’ll be moving toward a high ranking within both YouTube and Google for the chosen keywords. SEO online video marketing could be used to promote any business and in case you have you been desperate for ways to generate money online then this can be a great solution for you. Have you started to lose your desire and concentrate?